Versa Note and LEAF models to be supported with iTunes Radio content

Sep 25, 2013 12:08 GMT  ·  By

Nissan has confirmed it is now Apple’s exclusive automotive partner for the launch of iTunes Radio with a range of audio and video ads across Apple TV, iPhone, iPad, iPod touch, Mac, and PC.

Nissan’s iTunes Radio ads will showcase the redesigned 2014 Nissan Rogue compact SUV, the new 2014 Nissan Versa Note, and the Nissan LEAF electric vehicle.

Jon Brancheau, vice president, Marketing, Nissan North America, Inc., says, “We see iTunes Radio as an integral part of our new vehicle launches and ‘big moments,’ riding the wave of interest and usage of this exciting new service to maximize exposure of Nissan's new models.”

Nissan’s marketing efforts include the campaign theme for the new 2014 Nissan Rogue titled “Make the Ordinary Extraordinary.” The ads are specifically designed to spur reservations for the Rogue, which goes on sale next month.

Nissan is also adding iAd on iTunes Radio in support of other ongoing campaigns.