14 DAY TRIAL // Greg Joswiak, Apple’s Vice President of iPod, iPhone and iOS Product Marketing, has been spotted on the show floor at CES 2012.
No one had any idea Apple would feature a presence at the trade show, but Tom Krazit claims to have spotted Apple’s head of iOS product marketing at Sony’s booth.
Joz reportedly “grinned sheepishly upon being recognized by a reporter”, but did concede to have a small chat with paidContent’s editor.
Joswiak was interested in the way other companies presented their products at CES and similar events. He paid close attention to things like booth layout and aesthetics, and admitted he was “less than impressed” with Sony’s approach, according to Krazit.